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Maximize Your Business Potential with Connected TV

Connected TV (CTV) merges the wide reach of traditional TV advertising with the advantages of digital targeting and analytics. As a significant component of performance marketing, CTV offers detailed data insights, making it an essential tool for marketers. CommerceNext’s latest webinar focused on helping ecommerce and marketing professionals better understand CTV advertising with the help of examples from our panel of experts. What we learned: How to get started with CTV advertising Effective data collection and utilization strategies in CTV Applications and success stories from leading brands Speakers: Steve Hartmann, Head of Integrated Marketing, Experian Consumer Services Sam Russell, Director, Media & Acquisition,

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Must See TV: How to Use Linear and Streaming TV to Drive Revenue

Must See TV: How to Use Linear and Streaming TV to Drive Revenue

Discover the secrets of successful TV advertising with ‘Must See TV: How to Use Linear and Streaming TV to Drive Revenue.’ This webinar, featuring insights from industry leaders at Bed Bath & Beyond, Adore Me, and Marketing Architects, delves into innovative strategies for leveraging TV for audience growth and revenue enhancement.

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mother's day marketing tips

4 Proven Mother’s Day Marketing Tips That Will Boost Your Sales in 2023

Mother’s Day is an excellent opportunity for retailers to boost sales and attract new customers. It is a special day when we celebrate the love, dedication and sacrifices of mothers worldwide. For ecommerce and marketing professionals in the retail industry, it is a time to develop creative marketing strategies that capture the essence of motherhood and resonate with their target audience. In this blog, we will share some tips and examples of successful Mother’s Day marketing campaigns that can help you make the most of this special occasion from brands like Pandora, Bath & Body Works, Baby Dove and Sephora. Personalize Your Message

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