Research Reports

NEW RESEARCH REPORT:
Seize The Data! The 2023 Retail Data Collection & Satisfaction Survey

A Retail Data Collection & Satisfaction Study

RESEARCH REPORT:
2023 Digital Trends & Investment Priorities

A Brief Benchmark Report On Growth, Risk, And Strategy

RESEARCH REPORT:
Pitch-Perfect Personalization

A Consumer Study Of Personalization Preferences And Data Privacy Concerns

RESEARCH REPORT:
From Digital Sales Cheer To Consumer Spending Fear

A Holiday 2022 U.S. Digital Commerce Outlook

RESEARCH REPORT:
Understanding Today’s Digital Commerce Team

An In-Depth Review Of Today’s Digital Retail Organization: Its Structure, Challenges, And Assessment Metrics

RESEARCH REPORT:
The Ascension To Digital Maturity: A Benchmark Report

Retailers Graduate From Setting Table Stakes To Scaling Long-Term Strategies

RESEARCH REPORT:
2022 Consumer Trends: Metaverse & Social Commerce

Social Commerce Remains A Strong Area For Growth While Livestreaming And The Metaverse Are Early In Their Adoption Cycles

RESEARCH REPORT:
2022 Digital Trends & Investment Priorities Report

Adjusting To Rising Customer Acquisition Costs With A Renewed Focus On Retention And Customer Experience

RESEARCH REPORT:
5 Trends for the Online Shopping Season

Forrester Research Feat. Sucharita Kodali, VP & Principal Analyst

RESEARCH REPORT:
The Year Of Covid The Customer

Retention And Privacy Usher in A New Wave Of Customer-Centric Strategies

RESEARCH REPORT:
Let’s Make A Deal

Shoppers Are Ready For Personalization And Willing To Trade Data For It

RESEARCH REPORT:
Keep Calm And Measure On

How Retailers Can Measure And Market Better In The New Privacy Landscape

RESEARCH REPORT:
Emotionally Connecting With Consumers

RESEARCH REPORT:
Turning Customer Insights Into Ecommerce Growth Opportunities

RESEARCH STUDY:
The Big Pivot: How Traditional And Digital-First Retailers Re-Prioritized Marketing Investments In The Wake Of COVID-19

RESEARCH STUDY:
Holiday 2020 Shipping: Expectations From Retailers And Shoppers