The current state of the United States economy has many retailers and brands worried about how it could affect the busiest times of their fiscal years. At CommerceNext 2022: The Ecommerce Growth Show, Jamie Gersh, SVP & CMO at Old Navy discussed how to stay relevant and successful, even through macro downturns. Read on for the session’s key insights on how to efficiently prepare for the BTS season.
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During our webinar on August 3rd we were joined by a group of industry experts to discuss optimization tactics to deliver a more human digital experience.
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CommerceNext’s newest qualitative research report focuses on helping the ecommerce community evaluate and improve upon their digital commerce team and organizational structures in this defining digital era. Read for the main takeaways from this report.
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This blog continues a conversation started at the CommerceNext conference this past June on how brands can engage most effectively with Gen Z consumers.
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This May 4th we joined WW, KEEN, Home Chef and GiftNow to talk marketing strategy. In a landscape of shitting customer interest and platform popularity how can your brand modernize your customer engagement strategies to be on the cutting edge.
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It’s no secret that customer expectations regarding your brand and the overall customer experience are increasing. To address this, many retail and DTC brands are looking to innovate and expand upon ecommerce experiences in a variety of ways to, overall, grow their business. At CommerceNext 2022, industry professionals came together during two breakout tracks to discuss their strategies and tactics to innovate ecommerce experiences and scale marketing for growth. Read on for a recap, a link to the video recording and a notable quote from each session.
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CommerceNext is excited to announce the winners of its CommerceNexty Awards, sponsored by Simon Data, in conjunction with the conclusion of CommerceNext 2022. The annual awards program was developed to recognize and celebrate the year’s best marketing and ecommerce programs.
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During the most recent CommerceNext webinar, “Using a New Organic Search Standard to Counter Rising PPC Costs and Privacy Restrictions,” industry professionals discussed some tools and strategies your business can follow to use SEO in the most effective way.
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This year’s ecommerce growth conference is coming up quickly, and we cannot wait to see all of you at the New York Hilton Midtown on June 21-22. CommerceNext 2022 will be featuring 50+ sessions and 100+ industry professionals speaking about various topics like customer acquisition, rising industry trends, technological advances and more.
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In the face of rising customer acquisition costs, retailers are turning to customer retention strategies—loyalty, personalization, first-party data, just to name a few. Join us at this year’s CommerceNext ecommerce conference, where we’ll be covering all these strategies and more. Read on for a preview of customer retention sessions at CN2022.
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