retail Archives | Page 2 of 3

2022 Ecommerce Growth Show Highlights: Unforgettable Insights & Celebrations!

Maeve Billings April 10, 2023

The 2022 CommerceNext Ecommerce Growth Show was an unforgettable experience that brought together so many of the brightest minds in ecommerce and digital marketing. Over the course of two days, attendees were treated to insightful content, exciting activities and fantastic celebrations. The summit’s many highlights included the incredible sessions featuring industry-leading speakers, the Discovery Lounge and the CommerceNexty Award ceremony. The ecommerce conference was also an excellent opportunity for attendees to network with other ecommerce professionals and learn about the latest industry trends. The summit was jam-packed with informative sessions, interactive workshops and engaging panel discussions that covered a wide range of topics,

4 Proven Mother’s Day Marketing Tips That Will Boost Your Sales in 2023

Maeve Billings March 24, 2023

Mother’s Day is an excellent opportunity for retailers to boost sales and attract new customers. It is a special day when we celebrate the love, dedication and sacrifices of mothers worldwide. For ecommerce and marketing professionals in the retail industry, it is a time to develop creative marketing strategies that capture the essence of motherhood and resonate with their target audience. In this blog, we will share some tips and examples of successful Mother’s Day marketing campaigns that can help you make the most of this special occasion from brands like Pandora, Bath & Body Works, Baby Dove and Sephora. Personalize Your Message

International Women’s Day: Honoring Iconic Women In our Retail Community

Katja Teichmann March 9, 2023

Happy Women’s History Month! To celebrate, we asked a few female leaders in our community to share career advice or marketing tips to help pave the way for future leaders in the retail industry. Linh Peters Former CMO, Walgreens “Your direct manager is the most important factor to having a meaningful career. Work for someone who advocates for you, is willing to take risks on you, gives you stretch opportunities and will back you up if things get tough.” Linh will be joining us on stage at the 2024 CommerceNext Growth Show. Learn more here. Allyssa

Sustainability Marketing: 5 Lessons from Tapestry, Patagonia, Clorox and More

Maeve Billings March 1, 2023

With Earth Day 2023 approaching fast, businesses have never had a better time to showcase their commitment to sustainability. A recent report released by First Insight and the Baker Retailing Center at the Wharton School of the University of Pennsylvania has revealed that there is a significant gap between the perceptions and preferences of consumers and senior retail executives regarding sustainable shopping. The report was based on a survey of consumers and senior retail executives to compare their views on sustainable products, shopping formats and the factors driving sustainable purchase decisions. The survey found that consumers across all generations are now more willing

How Abercrombie & Fitch’s Omnichannel Marketing Strategy Drives Customer Loyalty and Success

Maeve Billings February 8, 2023

Abercrombie & Fitch is an iconic American lifestyle retailer leveraging omnichannel marketing to engage with its target audience. Omnichannel marketing refers to a consistent and integrated customer experience across all touchpoints, including physical stores, ecommerce, social media, mobile apps and more. This approach helps companies create a seamless shopping experience that fosters customer loyalty and satisfaction. In this case study, we will outline the strategies and tactics Abercrombie & Fitch has implemented to see major success through omnichannel marketing including: Seamless Integration Personalization Social Media Mobile Apps Read on to learn how your brand can follow in the omnichannel footsteps of A&F. From

CommerceNext Topgolf Reception at Shoptalk

Top 5 Things To Do at Shoptalk 2023: A Guide to Maximizing Your Experience

Maeve Billings January 24, 2023

ShopTalk is one of the biggest events of the year for anyone in the ecommerce and retail industry. It brings together some of the brightest minds and most innovative companies to discuss the latest trends, technologies and best practices. This year’s event takes place on March 26-29, 2023 in Mandalay Bay, Las Vegas. With so much to see and do at the conference, it can be overwhelming to decide what to prioritize. That’s why we’ve put together this guide to help you make the most of your time at ShopTalk 2023. From networking opportunities to cutting-edge sessions, these are the top five things

3 Reasons Why You Should Attend the 2023 Ecommerce Growth Show

Maeve Billings January 6, 2023

CommerceNext is the leading community, event series and conference for marketing and ecommerce leaders at retail and DTC brands. Our ecommerce conference will bring top industry innovators and leading marketers together in the heart of commerce on June 20-21 at the New York Hilton Midtown to share best practices for ecommerce growth. At the 2023 CommerceNext ecommerce conference you can expect: Industry-Leading Speakers Ample Opportunities to Network A Content-First Approach Read on to explore a taste of what CommerceNext has to offer at this year’s Ecommerce Growth Show! Listen to 120+ Industry-Leading Speakers At the 2023 CommerceNext ecommerce conference, we plan on

Cyber Week Recap: Lessons Learned and Advice for 2023

Maeve Billings December 21, 2022

Given this unusual and unpredictable holiday season, it will be difficult to benchmark success this year. During the most recent CN webinar, we asked Jason “Retail Geek” Goldberg from Publicis to share his analysis on Cyber 5 Weekend aggregate sales data, the issues shaping Holiday ‘22 and what’s in store for 2023. In addition, a panel of senior-level executives from Abercrombie & Fitch, Savage X Fenty by Rihanna, commercetools and Avensia discussed lessons learned and offered advice for what’s ahead. WHAT WE LEARNED: It is crucial to stay focused on controlling the controllable. More and more brands continue to make large investments in

Women’s History Month: Celebrating Iconic Women in Retail

Courtney Haas March 11, 2022

Happy Women’s History Month! This month, we want to highlight the female leaders who are making huge contributions to our retail community. These women are paving the way for future female leaders through their hard work and dedication. Read below for their advice for the next generation. Barkha Saxena, Chief Data Officer at Poshmark “Cultivate relationships and identify mentors—take time to identify the right leaders, mentors, and teams that work best for you. These relationships are key not only for professional development, but can also be helpful when navigating challenges both personally and professionally. When making career decisions especially, focus on finding the

The Long View on Retail Digital Transformation with CSC CEO Justin Yoshimura

Courtney Haas February 11, 2022

CSC Generation has mastered the craft of transforming challenged retail brands at the brink of liquidation into high performance, digital-first operations. By using their fine-tuned omnichannel technology platform, CSC Generation has a data-driven recipe for retail digital transformation, which is undoubtedly the driving force behind the company’s rapid expansion. What we learned: Create a career path that works within your strengths Crafting a company culture early on will help maintain long-term goals throughout management transitions Retailers should expect a gradual recovery from 2021 and 2022 constraints Listen to the full episode wherever you stream podcasts or read the highlights below.

Tag: retail

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