Tag Archives: marketing

mother's day marketing tips

This blog offers four proven marketing tips to help retailers boost their sales and attract new customers during Mother's Day. It emphasizes the importance of personalizing your message, creating a sense of urgency, highlighting the emotional value and offering unique gifts. The article features successful campaigns from brands such as Pandora, Bath & Body Works, Baby Dove and Sephora, providing examples of how these strategies can be executed effectively to generate engagement and sales.

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Sustainability Marketing

This article explores how several retail brands, including Tapestry, General Mills, Patagonia, Madewell and Clorox, are taking impressive initiatives toward helping the environment. It also provides five sustainability marketing tips for businesses: being transparent, educating customers, offering sustainable products, encouraging sustainable behavior and reducing environmental footprints. Launching into sustainability can be daunting, but there are small changes that any brand can make to start making a difference.

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CommerceNext Topgolf Reception at Shoptalk

ShopTalk is one of the year's biggest events for anyone in the ecommerce and retail industry. This year’s event takes place on March 26-29, 2023 in Mandalay Bay, Las Vegas. With so much to see and do at the conference, it can be overwhelming to decide what to prioritize. That's why we've put together this guide to help you make the most of your time at ShopTalk 2023.

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