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Exclusive Holiday Research: Insights into Retailer Strategies for the Holiday Season

Delve into a recent CommerceNext retailer survey, where we asked how companies are navigating the unique challenges and opportunities this holiday season brings.  Understanding Merchant Sentiment  Merchants are generally optimistic about the upcoming holiday season. Survey data reveals that while 25% of merchants expect this holiday season to be worse than last year, a larger 43% believe it will be better. This positive outlook suggests a strong performance for the ecommerce industry. However, it’s important to recognize that there will always be winners and losers in any economic environment. Companies often attribute poor performance to broader economic issues, claiming that if they are

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Navigating Big-Box Retailers: Holiday 2023 Trends and Strategies

With the 2023 holiday shopping season approaching, the CommerceNext team researched the key trends and strategies being employed by big box retailers such as Target, Amazon and Walmart, offering valuable insights for optimizing your own ecommerce operations. KEY TAKEAWAYS: Early Cyber Sales: Discover how big-box retailers kickstart the holiday season with strategic pre-Black Friday sales. Hiring Influx: Understand the workforce strategies implemented by major retailers to meet holiday demand. Discount-Driven Purchases: Learn the significant impact of discounts and promotions on consumer behavior during the holiday season. Omnichannel Integration: Understand how seamless online-to-in-store experiences are shaping the retail landscape this holiday season. Early Cyber

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