Tag Archives: ecommerce conference

marketing with AI

The future of marketing is undergoing a transformation, and at its forefront is cutting-edge AI technologies. It’s a topic that everyone in the industry is talking about, and we covered many facets of AI at the 2023 Ecommerce Growth Show. From automated experimentation to privacy-focused customer engagement, these sessions explore how AI is reshaping marketing’s present and how you can get ready for the future. 

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domino's keynote session recap

The 2023 Ecommerce Growth Show brought together industry leaders from various sectors to discuss the ever-changing landscape of digital commerce. One of the standout keynote presentations featured Christopher Thomas-Moore, Chief Digital Officer at Domino's, who shared insights into how the pizza giant reinvented itself through bold innovation to adapt to today's changing customer journeys. In this blog, we'll explore the five key points from CTM’s presentation that businesses can apply to thrive in the dynamic digital landscape.

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customer data

In today's digital age, businesses must strike a balance between personalization and privacy when collecting and using customer data. VF Corp and Digioh are two companies that prioritize transparency and customer privacy. VF Corp implements a two-step process to protect customer privacy and explain data collection and use, building trust with customers. Digioh prioritizes consent and customer safety by providing clear explanations and giving customers control over their data. Transparent data collection and use not only build trust but also enhance the customer experience, increase loyalty, and drive business success.

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customer loyalty tips

In the retail and DTC world, building customer loyalty is crucial for the long-term success of any business. This blog outlines effective strategies for creating a loyal customer base, including personalizing the customer experience, offering rewards and incentives and engaging with customers on social media. It also provides examples of successful implementation by companies like Jenni Kayne, EXPRESS and Ten Thousand.

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ecommerce growth show

This blog recaps the 2022 CommerceNext Ecommerce Growth Show, which brought together ecommerce and digital marketing experts. It highlights top-rated sessions on successful content strategies and innovative ways of reaching customers in the digital world. The post also covers fun activities and events, such as the Discovery Lounge and the CommerceNexty Award ceremony, which celebrated industry leaders.

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