Today’s marketing landscape is not easy to navigate. Increasing competition and overly-saturated digital marketing channels make it difficult for brands to get their message, product or service seen by the right people. According to HubSpot, 87% of people say there are more ads today than two years ago. To learn how leading brands are breaking
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The Ecommerce Conference for Next Level Customer Acquisition Is Bigger and Better in 2019! New York, NY, October 18, 2018 — CommerceNext, the conference for next level customer acquisition, is scheduled for July 31 – August 1, 2019, in New York. The 2019 conference moves to the Grand Hyatt and is expanding to two full days.
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CommerceNext was a hit! With 400+ ecommerce and retail leaders in attendance, our community enjoyed two packed days of tactical and strategic insights from their peers. Thank you to our speakers and sponsors for making this year’s event so engaging and productive — we couldn’t have done it without you and hope to see you
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ARTICLE SUMMARY: A pet supply ecommerce company pulling in a multi-billion dollar price tag? How does that happen? Kelli Durkin, VP of Customer Service at Chewy (the online pet store recently acquired by PetSmart) told CommerceNext’s Veronika Sonsev exactly why a stellar customer experience can be a company’s biggest asset. Rather than being looked at
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ARTICLE SUMMARY: The Aldo Group knows their customers well and curates their retail omnichannel experiences to a T just for them. They know where they are shopping and where they prefer to purchase (which are very often two different places). So, instead of creating the shopping experience around the products or brand ideals or even
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ARTICLE SUMMARY: From affordable luxury brand stocking stuffers to quick, expert makeup color matches, Sephora is the trusted, go-to beauty resource for masses of consumers. We know this company has plenty of beauty secrets to impart, but what are its marketing secrets that bring this brand to the top of the retail chain? It’s all
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Hearing words of wisdom, hope, reality, and a bit of denial, Shoptalk was the epicenter for retail and ecommerce innovation in NYC from March 18th through the 21st. We sent all three CommerceNext co-founders to this retailer roundup where Veronika Sonsev talked to several leaders who took the stage to get their hot takes. The
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ARTICLE SUMMARY: Technology has slowly infiltrated the retail and ecommerce industry, automating traditionally high-touch areas like customer service. The Stitch Fix algorithms are the heart and soul of the personal styling service. With leadership from a veritable Valley authority in algorithm application, Eric Colson, Stitch Fix boasts the most sophisticated data science team in the
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ARTICLE SUMMARY: How can you break into the monster industry of consumer packaged goods, do good, grow quickly and build a loyal brand community? Brandless knows. When you think of Kelloggs or Kraft or even your favorite local, organic honey that you indulgently glob into your tea every morning, you may love the taste and
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With so much to do at NRF Big Show this year, we understand if you didn’t get a chance to see our CommerceNext founders host two riveting panels on 2018 retail innovations. Luckily, we have the video to catch you up to speed. Check out Veronika Sonsev and Scott Silverman joining Allan Dick on his
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