customer data Archives | CommerceNext

Maximizing Your Holiday Marketing Strategy for 2023: Expert Tips and Tricks

Maeve Billings September 26, 2023

The holiday season is more than just a time of celebration; it’s a golden opportunity for brands to make a lasting impact on their customers. As we approach the 2023 holiday season, the strategic playbook for marketers has evolved. To help you navigate this festive period with precision, we’ve compiled a comprehensive guide full of tips and tricks, enriched by insights from CommerceNext blogs, webinars, research and more. These invaluable resources shed light on the latest trends and strategies that are reshaping the retail landscape. From understanding the nuanced psychology of shoppers in the digital age to harnessing the power of physical retail

5 Things Every Marketer Should Know About Google Analytics 4 (GA4)

Maeve Billings July 25, 2023

In today’s rapidly evolving digital marketing landscape, staying ahead of the curve with data-driven insights is crucial for success. Google Analytics has been a trusted tool for marketers over the years, providing valuable data and analytics for web properties. With the introduction of Google Analytics 4 (GA4), there has been a paradigm shift in how marketers track and analyze web and app properties. GA4, announced in October 2020, brings new features and capabilities that every marketer should know. In this blog post, we will delve into the top five things every marketer needs to know to efficiently use and fully capitalize on the

Tag: customer data

Maximizing Your Holiday Marketing Strategy for 2023: Expert Tips and Tricks

5 Things Every Marketer Should Know About Google Analytics 4 (GA4)

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