The Ascension To Digital Maturity: A Benchmark Report
You will receive the report in an email shortly.
THIS REPORT PROVIDES:
Benchmarks in budget, performance and challenges — now versus the results of our 2020 and 2021 reports.
New data illustrating how rising CACs have resulted in the diversification of acquisition portfolios into TikTok, connected TV and other new channels.
Key 2022 differences and trends in marketing priorities, strategies and tactics among “digital-first retailers” (brands and retailers that started online) and “incumbent retailers” (brands and retailers who added digital after inception).
Recommendations from retail executives in navigating acquisition, technology, attribution, and talent recruitment.
Other Recent Research Reports
NEW RESEARCH REPORT: Seize The Data! The 2023 Retail Data Collection & Satisfaction Survey