Retail media networks are taking off in the news. We’re here to give you the low-down: the benefits, challenges and process to set yourself up to use retail media networks.
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Celebrate International Women's Day by learning from female leaders in our retail and ecommerce community.
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This article explores how several retail brands, including Tapestry, General Mills, Patagonia, Madewell and Clorox, are taking impressive initiatives toward helping the environment. It also provides five sustainability marketing tips for businesses: being transparent, educating customers, offering sustainable products, encouraging sustainable behavior and reducing environmental footprints. Launching into sustainability can be daunting, but there are small changes that any brand can make to start making a difference.
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In the current economic uncertainty, it's more important than ever to adapt to what customers want and build strong relationships with them to ensure business success. Learn from industry experts on how to create a top-notch online customer experience that boosts CLV.
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Abercrombie & Fitch has successfully implemented omnichannel marketing strategies to engage with its customers. The strategies include seamless integration of online and offline experiences, personalization through technology, use of social media and a mobile app. These tactics have led to increased customer loyalty, engagement and serve as a model for other retailers.
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Wanna strengthen your ecommerce loyalty program? Read on to learn strategies from experts from Hanky Panky, Ten Thousand, FGX International, and Yogi!
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Ecommerce has come a long way since the early days of online shopping. Today, customers have access to a wide range of products and services at their fingertips and can make purchases with just a few clicks. However, with the rise of online shopping also comes an increase in customer expectations. People want quick and easy access to information, as well as personalized recommendations and support. This is where ChatGPT comes in. In this blog, we will explain what ChatGPT is and how you can use it to revolutionize your brand’s ecommerce experience.
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According to the National Retail Federation, the United States saw $23.9B spent on gifts for partners, friends, pets and more on Valentine's Day 2022. This was the second-highest year on record, and it's only projected to rise from here on out, truly making February 14th a day your brand does NOT want to overlook! Read on to explore the top four trends to consider as you plan your marketing efforts.
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In this blog, we share the top five marketing tips that you should consider pursuing in 2023 for an optimal year of ecommerce and brand-building!
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Given this unusual and unpredictable holiday season, it will be difficult to benchmark success this year. During the most recent CN webinar, we asked Jason 'Retail Geek' Goldberg from Publicis to share his analysis on Cyber 5 Weekend aggregate sales data, the issues shaping Holiday ‘22 and what's in store for 2023. In addition, a panel of senior-level executives from Abercrombie & Fitch, Savage X Fenty by Rihanna, commercetools and Avensia discussed lessons learned and offered advice for what’s ahead. Read on to learn the webinar's key takeaways.
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