Category: Marketing How-To

10 Proven Tips for How to Network at a Conference As a premier event for retail and ecommerce leaders, CommerceNext brings together top executives, innovative brands and industry experts, creating the perfect environment for networking. To make the most of your experience, follow these proven networking tips and put them to the test at the 2025 CommerceNext Growth Show in NYC this June. Mastering Conference Networking: Pre-Event Prep  Plan Your Days to Meet the Right People Define your goals before the conference. Are you looking for a mentor, job opportunities or industry insights? This helps you focus on the right conversations and events.

Mother’s Day presents a valuable opportunity for brands to connect with over 86 million mothers across the United States. Consumers are expected to spend an average of $254.04 on gifts and celebrations, totaling $33.5 billion in sales. With spending at near-record levels, brands must align their campaigns with emerging consumer trends to maximize engagement and sales. The Power of Customer-Centric Storytelling Storytelling remains a key driver of emotional engagement during holidays like Mother’s Day. Shoppers want gifts that create a personal connection which makes user-generated content and real-life stories essential for brands looking to make an impact. A study by Mountain Research highlights

Top Ecommerce Conferences to Attend in 2025 CommerceNext brings together top retail and DTC brands each year at the CommerceNext Growth Show. CommerceNext is the ecommerce conference of the year to take your growth potential to the next level. But if you can’t make it to the 2025 CommerceNext Growth Show, here are other top conferences with great opportunities for networking, learning and growth.  Don’t miss the chance to connect with top retail and ecommerce leaders at the 2025 CommerceNext Growth Show, happening June 24-26 in New York City. With 2,700+ attendees, 150+ expert speakers and unparalleled networking opportunities—you’ll gain actionable insights to

Must-Attend Retail Conferences in 2025 The 2025 CommerceNext Growth Show is the must-attend event for retail leaders seeking unparalleled opportunities to learn, network and drive growth. But if you can’t make it, we’ve curated a list of other top retail conferences in 2025—handpicked to provide valuable insights that can help you achieve your business goals. As you plan your conference strategy for 2025, remember that these events are more than just learning opportunities—they’re platforms for professional growth. To maximize your experience, research each event thoroughly, set clear goals and prioritize networking.  Don’t miss the chance to attend the 2025 CommerceNext Growth Show, one

While Earth Day brings our environmental responsibilities into sharp focus, the truth is that sustainability demands brands’ attention every day. From sourcing to packaging to managing logistics, the aim is clear: build an ecosystem that’s beneficial for the planet, profitable for businesses and positive for consumers. A 2023 report by ThredUp found that 78% of consumers prefer to buy from brands that are transparent about sustainability efforts. This means sustainability is no longer a niche concern—it’s an expectation.  So, ready to get your green on? Let’s dive into 5 ideas to steer your business towards a greener future. 1. Eco-Friendly Packaging Solutions Transitioning

Designing Retail Loyalty Programs That Work At CommerceNext, we get the chance to learn from top retail leaders at Target, Sephora, Ulta Beauty and others who have created the most successful loyalty programs in the industry. Here are some of the key strategies they use to drive customer loyalty and engagement; and join us at the 2025 CommerceNext Growth Show, June 24-26 in NYC, for deeper discussions.   Types of Loyalty Programs 1. Points-based: Customers earn points per purchase, redeemable for discounts or products. Pros: Simple, encourages frequent shopping. Cons: Can become predictable, may not build deep brand loyalty.   2. Tiered: Higher