In our last webinar of the year, “Cyber Week Recap: Lessons Learned and Advice for 2021” Jason Goldberg (Chief Commerce Strategy Officer, Publicis Communications), Jenna Posner (VP Digital, SNIPES), Ujjwal Dhoot (CMO, DXL Group) and Tomas Diaz (CEO, flexEngage) highlight important Cyber Week data and discuss how to tailor the customer experience to meet customer needs and stay within Covid-19 regulations.
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The 2020 ecommerce holiday season is expected to shatter all previous sales records, but there are concerns on the horizon about shipping and fulfillment challenges. CommerceNext recently published original research with data from a survey of 63 retail executives and 1,000+ consumers.
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With less than one week to go before the CommerceNext Virtual Summit on July 28-29, we’re giving you a first look at our second annual retail marketing benchmark report. This free report is full of useful data about how brands have shifted their retail marketing priorities in response to the pandemic.
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SocialCode weighs in on consumer trends in the wake of COVID-19, and digital marketing strategies that brands need to adapt to as states and commerce open up. This set of analysis is based on performance data, evolving strategies and industry research outlining key trends, platform responses and effective brand strategies since the start of the pandemic.
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Our fifth survey, fielded between June 1st and 4th, showed overall business optimism, which has been growing significantly across three tracking waves in mid-April, late April, and early June.
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To understand where consumers’ minds are today, CommerceNext partnered with BizRate Insights to survey Americans about what they have done differently because of the threat of COVID-19 and how they expect their shopping behaviors to change.
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As the economy and stores slowly start to re-open, CommerceNext is continuing to monitor the effects of the COVID-19 pandemic on retail and ecommerce. Last week, we collected our fourth set of survey responses from digital marketing leaders tracking the impact of COVID-19 from April 12th-April 26th. In this survey, we added questions to gauge
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SocialCode weighs in on the most relevant brand strategies in the wake of COVID-19, and the digital trends that brands will need to adapt for in the new environment. This set of analyses outlines the performance trends our data shows since the start of the COVID-19 pandemic and how it is informing our recommendations for clients.
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How can marketers continue to do what they do well and keep their businesses moving forward, while keeping the human experience close in mind? Here are 4 tips for how to adapt brand strategies and communications to this uncertain time of COVID-19.
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For the past six weeks, CommerceNext has tracked the effects of the COVID-19 pandemic on retail and ecommerce. Last week, we completed our third community-wide survey tracking the impact of COVID-19 from March 29th-April 11th, benchmarking sales and ecommerce traffic results against our first and second survey results. In our third survey, we added a few new questions on business continuity and longer-term trends.
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