Creating A Seamless, Integrated Ecommerce Experience Across The Customer Journey
Today’s customers expect a seamless experience when interacting with a retailer or brand. Delivering an integrated ecommerce experience can help build customer loyalty and increase customer satisfaction and convenience. In our most recent webinar, “Creating A Seamless Ecommerce Experience Across The Customer Journey,” our experts discussed how they manage their ecommerce journey through tools and personalized experiences to create a cohesive ecommerce brand experience. What we learned: Pay attention to your most loyal customers Personalize ecommerce experiences Reduce friction at every step of the journey SPEAKERS: Liesel Walsh, SVP Marketing & Customer Experience at Boston Proper Joel Layton, Vice President, eCommerce, Marketing &