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Maximizing Your Holiday Marketing Strategy for 2023: Expert Tips and Tricks

Maeve Billings September 26, 2023

The holiday season is more than just a time of celebration; it’s a golden opportunity for brands to make a lasting impact on their customers. As we approach the 2023 holiday season, the strategic playbook for marketers has evolved. To help you navigate this festive period with precision, we’ve compiled a comprehensive guide full of tips and tricks, enriched by insights from CommerceNext blogs, webinars, research and more. These invaluable resources shed light on the latest trends and strategies that are reshaping the retail landscape. From understanding the nuanced psychology of shoppers in the digital age to harnessing the power of physical retail

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Threads 101: A Marketer’s Guide to Getting Started

Ali Tyler August 21, 2023

In the ever-evolving realm of social media, Threads emerges as a compelling platform, poised to revolutionize the way marketers and retailers connect with their audiences. Seamlessly integrated with Instagram and boasting over 100 million users, Threads offers a unique avenue for brands to foster engagement, boost visibility and cultivate a vibrant online presence.  In this guide, we’ll navigate the essentials of Threads, equipping you with the knowledge to effectively leverage this innovative platform. What Can You Do with Threads? Threads has countless options for interacting with your audience and is a great way to create organic engagement. The main feature of the app

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Abercrombie & Fitch

How Abercrombie & Fitch’s Omnichannel Marketing Strategy Drives Customer Loyalty and Success

Maeve Billings February 8, 2023

Abercrombie & Fitch is an iconic American lifestyle retailer leveraging omnichannel marketing to engage with its target audience. Omnichannel marketing refers to a consistent and integrated customer experience across all touchpoints, including physical stores, ecommerce, social media, mobile apps and more. This approach helps companies create a seamless shopping experience that fosters customer loyalty and satisfaction. In this case study, we will outline the strategies and tactics Abercrombie & Fitch has implemented to see major success through omnichannel marketing including: Seamless Integration Personalization Social Media Mobile Apps Read on to learn how your brand can follow in the omnichannel footsteps of A&F. From

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Forbes + CommerceNext: Miki Berardelli On Building A Brand From The Ground Up

Rachel Klein October 30, 2017

ARTICLE SUMMARY: With deep retail roots and pure entrepreneurial spirit, Miki Berardelli traversed through the top ranks of international retailers like Chico’s and Ralph Lauren to land at the helm of a uniquely innovative children’s retail subscription service — KIDBOX. CommerceNext co-founder, Veronika Sonsev, dips into Miki’s secret sauce for success in an exclusive interview about startup and social media strategy (first published on Forbes.com). Combining her ecommerce entrepreneurship and proven marketing tactics from traditional retail models, Miki’s helped catapult KIDBOX’s growth. Organic social media hacks evangelize both her product and the company’s philanthropic principles while cutting edge technology ensures customers receive the

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commercenext growth show

June 11-13, 2024 at New York Hilton Midtown

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