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omnichannel retail trends

Retail Omnichannel Strategy: How to Meet Multi-Channel Demands

Corey Peters December 2, 2023

Retail is evolving everyday. Today, it is now a dynamic blend of online and offline experiences, driven by evolving consumer behaviors and technological advancements. Employing omnichannel strategies will help you stay ahead of the curve, so read on for how your brand can meet multi-channel demands. Key Takeaways: Shopping behavior now revolves around an omnichannel experience, blending online and offline seamlessly. Researching, integrating data, optimizing touchpoints and personalizing experiences are crucial for effective omnichannel strategies. Throughout all phases of creating an omnichannel experience, successful retail brands prioritize a customer-centric approach over a channel-centric one. The evolving landscape includes following emerging omnichannel trends such

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physical retail trends

Physical Retail Trends & Preparing for Holidays

Kylie Rashkin September 15, 2023

Nothing compares to the experience of shopping from the comfort of your own home. Whether you are laying in bed, on a lunch break or mindlessly scrolling through product pages while watching TV, it is everyone’s favorite pastime. Yet something remains so special about the traditional in-store shopping experience and 47% of consumers plan to make their holiday purchases in department stores. Full of personalized touchpoints and the chance to engage with brands face-to-face  it holds a unique attraction. As we approach the holiday season, let’s explore how you utilize some physical retail trends and make the most of the in-person shopping experience

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