With the holiday season quickly approaching, CommerceNext partnered with BizRate to conduct an in-depth survey capturing holiday shopping insights from over 1,000 consumers. This article delves into essential data and emerging trends to inform and enhance your strategies for a successful 2023 holiday season.
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Prepare for a successful holiday season with our comprehensive guide on 2023 big-box retailer trends. We have dissected the strategies of retail giants like Target, Amazon and Walmart to offer you actionable insights for optimizing your ecommerce operations. Discover the impact of early Cyber Sales, learn how discounts and promotions influence consumer behavior and more!
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As we approach the 2023 holiday season, the strategic playbook for marketers has evolved. To help you navigate this festive period with precision, we've compiled a comprehensive guide full of tips and tricks, enriched by insights from CommerceNext blogs, webinars, research and more. These invaluable resources shed light on the latest trends and strategies that are reshaping the retail landscape. From understanding the nuanced psychology of shoppers in the digital age to harnessing the power of physical retail experiences, this guide is designed to equip you with the tools you need to craft a winning marketing strategy this holiday season.
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According to the National Retail Federation, the United States saw $23.9B spent on gifts for partners, friends, pets and more on Valentine's Day 2022. This was the second-highest year on record, and it's only projected to rise from here on out, truly making February 14th a day your brand does NOT want to overlook! Read on to explore the top four trends to consider as you plan your marketing efforts.
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Each holiday season is proving to be more unusual and unpredictable than the last, giving marketers constant challenges and unclear benchmarks. In this webinar, “Cyber Week Recap: Lessons Learned and Advice for 2022”, we walked through Jason 'Retail Geek' Goldberg analysis on Cyber 5 Weekend aggregate sales data, the issues that are shaping Holiday 21 and what's in store for 2022.
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The holidays may have just started rolling by, but for those of us in retail and ecommerce, we’ve been immersed in holiday planning for months. Our marketing community may run the gamut in company size, strategy and category, but everyone gets to participate in the hecticness and rush of holiday. To help support marketers, we talked holiday shopping trends 2021 in this webinar, “The Holiday Gifting Playbook: A Consumer Perspective on 2021 Holidays.”
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Cyber 5, the days between Thanksgiving and Cyber Monday, is an important time of year for retailers to capture customers and generate high sales to kick off the holiday season. Given issues in the industry with supply chain and privacy limitations, this upcoming Cyber 5 is proving to be a new and difficult challenge for retailers.
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