The blog post offers a sneak peek into some highly anticipated sessions, including topics such as finding growth in uncertain times, Domino's innovative customer journey, the impact of AI and automation on marketing tasks and strategies for marketing to Gen Z and millennials.
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It’s no secret that customer expectations regarding your brand and the overall customer experience are increasing. To address this, many retail and DTC brands are looking to innovate and expand upon ecommerce experiences in a variety of ways to, overall, grow their business. At CommerceNext 2022, industry professionals came together during two breakout tracks to discuss their strategies and tactics to innovate ecommerce experiences and scale marketing for growth. Read on for a recap, a link to the video recording and a notable quote from each session.
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With changes in technology, privacy regulations and in-person living, there is so much opportunity for retailers and DTC brands to lean into growth marketing. Here’s three sessions that’ll help you find new strategies at CommerceNext IRL.
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When you think of Kelloggs or Kraft or even your favorite local, organic honey that you indulgently glob into your tea every morning, you may love the taste and be a diehard fan of the products, but you don't necessarily connect emotionally with the brand and engage with that company personally. Brandless wants its customers to look at it differently.
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