Zia is the Chief Content Officer at EMARKETER. She oversees a team of 100+ analysts and forecasters focused on retail and ecommerce, digital marketing and more.
Previously, Zia was the Chief Global Content Officer at Shoptalk and co-founder of Groceryshop. She also spent 7 years at Forrester Research where she led the global omnichannel retail team. She lives in New York City.
