Fayez is co-founder and CEO of Bluecore, a shopper identification and customer movement technology. Bluecore is trusted by more than 400 retail brands to turn more anonymous shoppers into known customers, and repeatedly move them through the purchase funnel to drive incremental growth from a more active customer base.
Having spent more than 15 years actively reimagining the role of technology and data in direct-to-consumer retail, Fayez believes that companies like Bluecore will play a strategic role in the industry’s transformation by equipping marketers with the insights and workflows necessary to drive short and long-term incremental growth. He is committed to establishing Bluecore as a living example of how an investment in people and culture is key to scaling a startup into a venture-backed, high growth company.
