Daren Hull has been trying to improve the retail experience for over 20 years. Daren is Chief Customer Officer at Vera Bradley, where he is responsible for revenue channels, marketing, and customer teams. Prior to Vera Bradley he was focused on conceiving and growing direct-to-consumer businesses for established companies such as Williams-Sonoma, Amazon, Guthy-Renker, and L’Oreal as well as startups. His work has received a number of honors from the likes of ERA to L2.