CommerceNext is excited to partner with the Global Ecommerce Leaders Forum (GELF), a community and conference 100% focused on cross-border and international ecommerce founded in 2014. GELF NYC 2021 will be co-located at CommerceNext IRL September 28th and 29th at the Sheraton New York Times Square.

GELF attendees will have access to all of the GELF content and programming as well as all of the CommerceNext IRL programming including conference sessions and the Discovery Lounge designed to connect attendees and enable the discovery of new ideas and technologies - all in a relaxing and fun environment.

Apply to Attend

GELF NYC 2021 delivers two days of cross-border content and international ecommerce programming. GELF’s keynotes, sessions, executive roundtable meetups and networking activities will explore:

The “echo boom” in cross-border ecommerce sales

How leaders are re-prioritizing global markets as they invest in fast-growing international hotspots

The way DTC brands are re-connecting with post-pandemic shoppers via influencers and digital discovery practices

Strategies ecommerce leaders are using to overcome supply chain constraints such as leveraging drop shipping and micro-fulfillment opportunities.

...and much more

Join speakers from global brands like Crocs and Walmart as well as hot DTC start-ups. Learn about the latest generation of cross-border ecommerce technologies and how global leaders are localizing key operational aspects of their international retail strategies.

Agenda

Day 1: Tuesday, September 28th | CommerceNext Day 1

10:20-10:45 AM ET

Keynote

📄Opening Keynote @The Global Stage: What’s Trending in a Post Pandemic World

Jose Nino

Jose Nino

In-Real-Life

Vice President of Global E-Commerce & Digital Strategy USPA Global Licensing Inc | U.S. Polo Assn.

10:45-11:15 AM ET

Keynote

📄Keynote Fireside: Multiplying AEO’s Brand DNA Globally with D2C Growth

Valerie de Charette de la Contrie

Valerie de Charette

In-Real-Life

VP – International E-Commerce AEO

Patrick Busquet

Patrick Bousquet-Chavanne

In-Real-Life

President & Chief Executive Officer eShopWorld (ESW) Americas

11:15-1:15 PM ET

👪 Roundtables and Lunch

1:15-2:00 PM ET

Keynote

📄Afternoon Keynote Super Session: Three Stages to Profitable Cross-Border Ecommerce

Kai Li

Kai Li

In-Real-Life

VP of International REVOLVE

Agustin Farias

Agustin Farias

In-Real-Life

International GM Everlane

Matthew Cannon

Matthew Cannon

In-Real-Life

Chief Strategy Officer WithReach

2:00-2:25 PM ET

🍪 Break

2:25-2:59 PM ET

📄Building a Cross-Border Strategy: Finding Your Path

Alexandra Allocca

Alexandra Allocca

In-Real-Life

Marketing Manager Rue Gilt Groupe

Sam Coiro

Sam Coiro

In-Real-Life

Senior Vice President Client Engagement Pitney Bowes

3:00-3:29 PM ET

📄Heating Up a Global Presence: A Cross-Border Case Study with Made In and Flow Commerce

Chip Malt

Bradford Malt

In-Real-Life

Co-Founder + CEO Made In Cookware

Juliana Pereira

Juliana Pereira

In-Real-Life

VP Marketing Flow Commerce

3:30-3:59 PM ET

📄Regional Growth Showcase: LATAM Comes Online

indy guha

Indy Guha

In-Real-Life

CMO & Alliances Leader Signifyd

Matteo Ceurvels

Matteo Ceurvels

In-Real-Life

Senior Analyst, Latin America & Spain eMarketer

Blas Enrique Caraballo

Blas Enrique Caraballo

In-Real-Life

VP Digital Payments & Financial Services Walmart Mexico

4:00-4:30 PM ET

📄Global Innovation Showcase: How Elemis Leveraged a Progressive Web App Strategy to Deliver a Future-Proof Global Experience

Thomas Bennici

Thomas Bennici

In-Real-Life

Sr. Global Digital Program Manager Elemis

Duke Marr

Duke Marr

In-Real-Life

Senior Vice President of Strategy Corra


Day 2: Wednesday, September 29th | CommerceNext Day 2

10:25-10:55 AM ET

Keynote

📄GELF's Keynote Fireside: A Data-based Model to Drive International DTC Growth Strategies and Profitability

Jonathan Greller GELF

Jonathan Greller

In-Real-Life

President - Digital Ventures Marquee Brands

Matthew Merrilees

Matthew Merrilees

In-Real-Life

CEO, North America, US Global-e

10:55-11:20 AM ET

Keynote

📄Executive Leaders Keynote Panel: How Collaborative Ecommerce Drives Crocs' Global Growth Story

Dan Marques

Dan Marques

In-Real-Life

Head of Global Digital Commerce Crocs

Ben Newson GELF

Ben Newson

In-Real-Life

Director Digital Customization Crocs

11:20-1:20 PM ET

👪 Roundtables and Lunch

1:20-1:45 PM ET

📄Global Ecommerce Growth Panel: Revisiting Opportunities in China

Kai Li

Kai Li

In-Real-Life

VP of International REVOLVE

Aaron Luo

Aaron Luo

In-Real-Life

Co-Founder & CEO CARAA

Gary Penn

Gary Penn

In-Real-Life

VP of Global of Digital and Ecommerce Nixon

1:45-2:10 PM ET

Keynote

📄GELF's Afternoon Keynote Panel: Scaling Digital-driven Distribution Globally

Xavier Heriat

In-Real-Life

VP Client Success Scalefast

Michelle Frank

Michelle Frank

In-Real-Life

GM, Global Ecommerce & DTX Logitech

Kathy Ando

Kathy Ando

In-Real-Life

VP of DTC and Marketing Tile

2:10-2:30 PM ET

🍪 Break

2:30-3:05 PM ET

Global Strategy Showcase: Logistics Logistics Logistics!

3:05-3:40 PM ET

📄Regional Growth Showcase: EMEA - Blending Maturing and Early Stage Growth Opportunities

Jose Nino

Jose Nino

In-Real-Life

Vice President of Global E-Commerce & Digital Strategy USPA Global Licensing Inc | U.S. Polo Assn.

Shannon Thompson

Shannon Thompson

In-Real-Life

Vice President, Americas Aramex International

Tawnee Steinke

Tawnee Steinke

In-Real-Life

Director of Global Partnerships Zonos

3:40-4:20 PM ET

📄Global Innovation Showcase - Understanding the Today's Cross-Border Customer Journey

Patrick Frith

Patrick Frith

In-Real-Life

Global Trade Executive Avalara

Howard Blankenship

Howard Blankenship

In-Real-Life

Head of Global Sales Cellpoint Digital

Jason Nyhus

Jason Nyhus

In-Real-Life

Senior Vice President of Sales and Partnerships Digital River