SAVE THE DATE: COMMERCENEXT RETURNING TO NYC ON JUNE 21-22, 2022

Save the date for CommerceNext 2022! We’re returning to New York City on June 21-22, 2022 at the New York Hilton Midtown. We were thrilled to get the CommerceNext community back together In Real Life in September and can’t wait to do it again! Missed the summit or want to relive some of the memories, we included some highlights below:

Videos

Agenda

Day 1: Tuesday, September 28th | GELF Day 1

8:00 AM ET

Registration / EXPO Opens

8:00-9:00 AM ET

Networking Breakfast - All Attendees

8:00-8:50 AM ET

VIP Breakfast - Retailers Only

📄How to Thrive In the Great Consumer Digital Shift: Lessons from a 2021 Cross-Channel Study

Rachel Bergman

Rachel Bergman

In-Real-Life

CRO Cordial

David Levin

David Levin

In-Real-Life

VP Ecommerce & Customer Experience Bob’s Discount Furniture

9:00-9:15 AM ET

Opening Remarks

9:15-9:35 AM ET

Keynote

📄Today's Customers, Tomorrow's Growth

Noam Paransky

Noam Paransky

In-Real-Life

CDO Tapestry

9:40-10:00 AM ET

10:00-10:20 AM ET

🍪 Break

10:20-10:40 AM ET

Keynote

📄How THE YES Adapted Shopping for Today's Customer Needs

julie bornstein

Julie Bornstein

In-Real-Life

CEO The Yes

Lauren Thomas

Lauren Thomas

In-Real-Life

Retail Reporter CNBC

10:45-11:15 AM ET

Panel 

📄The Activist Consumer: Why Sustainability & Social Responsibility Matter

Alex Waldman

Alex Waldman

In-Real-Life

Co-Founder and Chief Creative Officer Universal Standard

jennifer patrick

Jennifer Patrick

In-Real-Life

Global Branding and Packaging Director Patagonia

Chris Bixby

Chris Bixby

In-Real-Life

VP of Growth Sezzle


Moderator:
danny parisi

Danny Parisi

In-Real-Life

Fashion Reporter GLOSSY

11:15-12:00 PM ET

👪 Roundtables

12:00-1:15 PM ET

On the Menu: Networking & Lunch / Lunch Workshops

12:00-1:00 PM ET

VIP Lunch

📄How Tapestry Makes Digital Its Most Customer Centric Store

Elissa Quinby

Elissa Quinby

In-Real-Life

Sr. Director of Retail Marketing Quantum Metric

Roshan Varma

Roshan Varma

In-Real-Life

Vice President of Digital Tapestry

1:15-1:35 PM ET

Keynote

📄Think Different: Why Lands' End is Embracing Gen X

sara

Sarah Rasmusen

In-Real-Life

Chief Customer Officer Lands’​ End

1:40-2:00 PM ET

Keynote

📄Discovery Shopping: How to Create Confidence and Inspire Self Expression

rohan deuskar

Rohan Deuskar

In-Real-Life

Founder & CEO Stylitics

Tim Baxter

In-Real-Life

CEO EXPRESS

2:00-2:25 PM ET

🍪 Break

Breakout Tracks: The Future of Digital Advertising and Engagement

2:25-2:45 PM ET

Track 1: Digital Advertising: Strengthening Your Core
📄Loyalty: Say Hello to New Communities and Goodbye to Cookies!

Sai Koppala

Sai Koppala

In-Real-Life

CMO SheerID

Amy Martin

Amy Martin

In-Real-Life

Executive Vice President, Marketing P.volve


Track 2: Tomorrow's Growth from Today's Customers
📄Upselling One-time Buyers: The Growth Milestone You Can't Afford to Ignore

david chinn

David Chinn

In-Real-Life

President & CRO, NA Lexer

Natalie Brown

Natalie Brown

In-Real-Life

Head of Marketing Sur La Table

Track 3: New & Differentiated Experiences
📄Demystifying Headless Commerce: What it is and Why You Need It

ryan bartkley

Ryan Bartley

In-Real-Life

Co-Founder Fabric

3:00-3:20 PM ET

Track 1: Digital Advertising: Strengthening Your Core
📄How Staples managed to acquire 53% more new customers via Paid Search

andreas rieffen

Andreas Reiffen

In-Real-Life

Founder & CEO Crealytics

Track 2: Tomorrow's Growth from Today's Customers
📄Advanced Multichannel Marketing Strategies for a Cookieless World

jim koepke

Jim Koepke

In-Real-Life

Managing Director, United States Insider

Ryan Kirkley

Ryan Kirkley

In-Real-Life

Head of Revenue & Marketing Anatomie

Track 3: New & Differentiated Experiences
📄How Leading Brands Are Bringing Humans Back Into the ECommerce Equation

David Weissman

David Weissman

In-Real-Life

CEO & Founder HumanKind

Elaine Rubin

Elaine Rubin

In-Real-Life

Founder & President Digital Prophets Network

John Gonsalves

John Gonsalves

In-Real-Life

Vice President Direct to Consumer & Digital TaylorMade Golf

3:35-3:55 PM ET

Track 1: Digital Advertising: Strengthening Your Core
📄Mastering Marketplace Advertising: The Who, The What and The How

larry fisher

Larry Fisher

In-Real-Life

CEO Rise Interactive

Vivian Chang

Vivian Chang

In-Real-Life

VP Growth, DTC Clorox

Track 2: Tomorrow's Growth from Today's Customers
📄Personalization: The Mind, Heart and Soul of Customer Experience

Brian Walker

Brian Walker

In-Real-Life

Chief Strategy Officer Bloomreach

Brian Hashemi

Brian Hashemi

In-Real-Life

Chief Marketing & Analytics Officer UncommonGoods

Track 3: New & Differentiated Experiences
📄Shopatainment: Is Livestream Social Commerce the Future?

Douglas Hogatt

Douglas Hogatt

In-Real-Life

VP Digital Marketing Betabrand

Deborah Weinswig

Deborah Weinswig

In-Real-Life

CEO & Founder Coresight Research


Moderator:
Cathaleen Chen

Cat Chen

In-Real-Life

Sr. Editorial Associate The Business of Fashion

4:10-4:30 PM ET

Track 1: Digital Advertising: Strengthening Your Core
📄Keep Your Eyes on the Prize: Unlocking the Keys To Attribution

joe yakuel

Joe Yakuel

In-Real-Life

Founder and CEO Within

Katie Reed

In-Real-Life

Vice President of Performance Media Casper

Track 2: Tomorrow's Growth from Today's Customers
📄How Mented Cosmetics Engages SMS Subscribers With a Layered Segmentation Strategy

Chandra Cook

Chandra Cooks

In-Real-Life

Head of Marketing Mented Cosmetics

Elizabeth Ray

Elizabeth Ray

In-Real-Life

VP of Client Strategy Attentive

Track 3: New & Differentiated Experiences
📄How AR Can Enhance Advertising & Drive New Engagement

Ross Miller

Ross Miller

In-Real-Life

Vice President of Digital jane iredale

Amanda Zajac

Amanda Zajac

In-Real-Life

Vice President, Beauty Stella Rising

4:55-5:25 PM ET

Panel 

📄Building A Modern Marketing Org for Today's Growth Challenges

Martine Williamson

Martine Williamson

In-Real-Life

CMO Revlon

daria burke

Daria Burke

In-Real-Life

Chief Marketing Officer JustFab (FMR)

bob sherwin

Bob Sherwin

In-Real-Life

CMO Wayfair

Michael Scharff

Michael Scharff

In-Real-Life

CEO Evolv AI


Moderator:
Billy May

Billy May

In-Real-Life

Executive Chairman Trademarc Partners

5:30-5:50 PM ET

Keynote

📄How Marketing and Ecommerce Collaborate at Crocs to Fuel Growth and a Seamless Customer Experience

adam

Adam Michaels

In-Real-Life

CDO Crocs

heidi cooley

Heidi Cooley

In-Real-Life

CMO Crocs


Moderator:
Miki Berardelli

Miki Racine Berardelli

In-Real-Life

Principal miki b

5:50-6:50 PM ET

🍷 Opening Reception

7:00-9:30 PM ET

🍽️ CommerceNext VIP Dinners - Retailers Only

Day 2: Wednesday, September 29th | GELF Day 2

8:00 AM ET

Registration / EXPO Opens

8:00-9:00 AM ET

Networking Breakfast - All Attendees

8:00-8:50 AM ET

📄 Women in Retail Breakfast: Leadership Lessons on the Way to the C-Suite - Retailers Only

Meera Bhatia

Meera Bhatia

In-Real-Life

COO Fabletics

Calanthia Mei

Calanthia Mei

In-Real-Life

VP of Partnerships Fast

sara

Sarah Rasmusen

In-Real-Life

Chief Customer Officer Lands’​ End


Moderator:
Melissa Campanelli

Melissa Campanelli

In-Real-Life

Co-Founder Women in Retail Leadership Circle

9:00-9:10 AM ET

Opening Remarks

9:10-9:30 AM ET

Keynote

📄WW's Digital Transformation That Drives Growth in a Changing World

Lucinda Newcomb

Lucinda Newcomb

In-Real-Life

Chief Product Officer WW

Barbara Thau

Barbara Thau

In-Real-Life

Senior Features Editor Co by Chamber of Commerce

9:35-10:05 AM ET

Panel

📄New Advertising Strategies for a New Era of Growth

Qun Wei

Qun Wei

In-Real-Life

Head of Growth Data & Analytics Lemonade

Vivian Chang

Vivian Chang

In-Real-Life

VP Growth, DTC Clorox

Suruchi Shukla

Suruchi Shukla

In-Real-Life

VP of Omnichannel Growth Marketing Tailored Brands

josh francia

Josh Francia

In-Real-Life

Chief Growth Officer Blueshift


Moderator:
Adam Towvim

Adam Towvim

In-Real-Life

Partner Chameleon Collective

10:05-10:25 AM ET

🍪 Break

10:25-10:45 AM ET

Keynote

📄How Fender Embraced Community and the DTC Playbook to Drive New Growth

Matt Annerino

Matt Annerino

In-Real-Life

VP of Growth, CRM & Media Fender

Molly Bruttomesso

Molly Bruttomesso

In-Real-Life

SVP of Customer Success Wunderkind

10:50-11:20 AM ET

Panel 

📄Optimizing the Customer Journey: Ecommerce Experiences That Delight Customers

Joon Silverstein

Joon Silverstein

In-Real-Life

Global Head of Digital and Sustainability Coach

ben kaufman

Ben Kaufman

In-Real-Life

Co-Founder & CEO CAMP

Meera Bhatia

Meera Bhatia

In-Real-Life

COO Fabletics

Tina Fan

Tina Fan

In-Real-Life

Chief Customer Officer Bolt


Moderator:
jason goldberg

Jason Goldberg

In-Real-Life

Chief Commerce Strategy Officer Publicis

11:20-12:05 PM ET

👪 Roundtables

12:05-1:20 PM ET

On the Menu: Networking & Lunch / Lunch Workshops

12:05-1:05 PM ET

VIP Lunch

📄Using Modular Video to Scale Personalized Experiences in Real Time

Dan Sylvester

Dan Sylvester

In-Real-Life

VP, National Accounts SundaySky

Ryan Monahan

Ryan Monahan

In-Real-Life

CMO REDCON1

1:20-1:40 PM ET

Keynote

📄Why DTC Is Eating the World: The Future of Brands

Rich Fullop

Rich Fulop

In-Real-Life

Co-Founder and CEO Brooklinen

Danny Wright

In-Real-Life

Chief Brand Officer AdWeek

1:45-2:05 PM ET

Keynote

📄Experiment Your Way to Growth

Alix de Sagazan

Alix de Sagazan

In-Real-Life

Co-Founder and CEO AB Tasty

Marilyn Montoya

Marilyn Montoya

In-Real-Life

VP, Marketing AB Tasty

Marine de Valon

Marine de Valon

In-Real-Life

Senior Director eCommerce & Digital Transformation, North America Clarins


2:05-2:30 PM ET

🍪 Break

Breakout Tracks: Growth Opportunities for a New Era of Retail & Ecommerce

2:30-2:50 PM ET

Track 4: Advanced Tactics for Core Channels
📄Crushing Creative on Social! Making the Most Out of Snap, Tiktok, Facebook, and Instagram

Matevz Klanjsek

Matevz Klanjsek

In-Real-Life

Founder & Chief Product Officer Celtra

Track 5: Optimizing Ecommerce for Next Era of Growth
📄The New Ecommerce Journey: 5 Ways to Optimize Digital Experiences

amanda swaty

Amanda Myers

In-Real-Life

Head of Product Marketing FullStory

Track 6: New Twist on Traditional Channels
📄Next Generation Direct Mail & Catalog Strategies for DTC Brands

Chip Malt

Bradford Malt

In-Real-Life

Co-Founder + CEO Made In Cookware

Stephanie Taylor

Stephanie Taylor

In-Real-Life

Senior Vice President, Acquisition Strategy Belardi Wong

3:05-3:25 PM ET

Track 4: Advanced Tactics for Core Channels
📄How To Use CDP For Ad Targeting That Really Hits the Mark

Nick Antoniades

Nick Antoniades

In-Real-Life

Industry Principal - Retail Treasure Data

Track 5: Optimizing Ecommerce for Next Era of Growth
📄Drive Loyalty and Revenue with Leading Edge Digital Customer Experience

ejieme

Ejieme Eromosele

In-Real-Life

VP, Customer Success & Account Management Quiq

Becca de Schepper

Becca de Schepper

In-Real-Life

Digital Services, Sr. Manager, TechStyleOS

Track 6: New Twist on Traditional Channels
📄From Performance Media to Media Performance: How the Farmer’s Dog Drove Exponential Growth with TV

Alison Monk

Alison Monk

In-Real-Life

Founder & CEO Eden Collective

Kendra Prasad

Kendra Prasad

In-Real-Life

Director of Acquisition The Farmer's Dog

3:40-4:00 PM ET

Track 4: Advanced Tactics for Core Channels
📄Moving With Speed: How Walmart Launched the Exclusive Gap Home Brand in Record Time

Anthony Soohoo

Anthony Soohoo

In-Real-Life

EVP of Home Division Walmart

Track 5: Optimizing Ecommerce for Next Era of Growth
📄The Lord & Taylor Story: Rebooting for Conversion and Lifetime Value in the Next Normal

Dan Cate

Dan Cate

In-Real-Life

Chief Merchandising Officer Lord & Taylor

indy guha

Indy Guha

In-Real-Life

CMO & Alliances Leader Signifyd

Track 6: New Twist on Traditional Channels
📄How Podcasts Have Transformed Audio Advertising

Martha Gallant

Martha Gallant

In-Real-Life

Senior Director, Audio Partnerships Athletic Greens

Cassandra LaPrairie

Cassandra LaPrairie

In-Real-Life

Audio Marketing Wise


Moderator:
Liz Horowitz

Liz Horowitz

In-Real-Life

Founder Sonic Strategy Consulting

4:15-4:35 PM ET

Track 4: Advanced Tactics for Core Channels
📄How Delta Stole Christmas: The Impact of Everything on Holiday 2021

jason goldberg

Jason Goldberg

In-Real-Life

Chief Commerce Strategy Officer Publicis

Track 5: Optimizing Ecommerce for Next Era of Growth
📄Next Generation Gifting: How Customer Experience Can Drive Revenue

John Grech

John Grech

In-Real-Life

Head of Retail Partnerships Loop Commerce

Track 6: Advanced Tactics for Core Channels
📄Achieving True Personalization by Activating Your First Party Data

Amy Heidersbach

In-Real-Life

CMO Persado

Rachel Larsen

Rachel Larsen

In-Real-Life

Sr Marketing Manager Old Navy

4:35-5:00 PM ET

🍪 Break

5:00-5:20 PM ET

Keynote

📄CMO Next: How Poshmark Navigates The Changing Marketing Landscape

steven young

Steven Young

In-Real-Life

CMO Poshmark

Swan Sit

Swan Sit

In-Real-Life

Queen of Clubhouse

5:25-5:55 PM ET

The CommerceNextys

5:55-7:00 PM ET

🍷 Closing Reception: Roaring 20's Party

Sponsored by

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stylitics
wunderkind
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Gold

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cordial
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insider
lexer
Persado
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Silver/Connections

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Startups

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About CommerceNext

CommerceNext is a community, event series and conference for marketers at retail and direct-to-consumer brands. Through our online forums, interviews, webinars, summits and other in-person events, we harness the collective wisdom of our community to help marketers grow their businesses and advance their careers.

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