How can marketers continue to do what they do well and keep their businesses moving forward, while keeping the human experience close in mind? Here are 4 tips for how to adapt brand strategies and communications to this uncertain time of COVID-19.
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Brooke Burdge
Brooke Burdge is the VP of Marketing of Attentive, a personalized mobile messaging platform for innovative brands. Prior to joining Attentive as part of the founding team, she was the Head of Marketing at TapCommerce, a mobile advertising company acquired by Twitter in 2014. During her time at Twitter, Brooke led B2B marketing for the Mobile Apps & Telco verticals. She has also held prior marketing roles at Movable Ink, a real-time email marketing technology, and Deloitte, the global consulting firm. Brooke has a BA from Fordham University, and resides in Jersey City, NJ with her two rescue dogs.